Branding Made Easy
Ultimate Goal: You will be able to effectively describe your business to anyone in 15 seconds or less and create a 1-page brand TopSheet that differentiates your business from your competition and guides all your marketing efforts throughout the year.
Wednesday, October 20th, 2010
1:00-2:00pm Eastern Time
To establish your competitive advantage, you must follow the 6-step process for defining your own business, identifying your competitors, ranking the competition, establishing key considerations, analyzing how you’re different from the competition, then creating your competitive edge list.
Sign up for this Webinar now, and you’ll receive a free toolkit of templates for executing this process. And during the Webinar, you’ll be guided by StepByStepMarketing.com expert Diana Pohly on how to complete the templates, where to find relevant resources for compiling your research, and examples of how some companies arrive at their competitive edge.
