The web is not a sparkly new technology any more, yet many advertisers still don’t understand how to achieve successful results with this still-evolving platform. Too many marketers attempt strategies on the Internet that work [Read More]
You may find creating a successful online advertising program to be a confusing proposition. And you’re not alone. In fact, many businesses large and small continue to look for ways to improve the return on [Read More]
If you’re considering Web banner advertising for your growing business, the design of your ad can mean the difference between success and failure. Pointbanner.com, which works with online marketers to create fully customized banner ads, [Read More]
A new study from Network Solutions and the Center for Excellence in Service found that social media usage among small businesses increased to 24% in 2009, up 12% over 2008. Seventy-five percent of respondents said [Read More]
Optimizing your Web site for the major search engines may seem like a daunting task, but with a general understanding of the basics, you’re well on your way to SEO success. In the b-to-b space, [Read More]
In a public speaking role, your goal is to deliver a specific message and make it stick with the audience. But in an effort to save on travel costs, more businesses are shunning in-person events [Read More]
Internet search engines are like a great PR firm: they can make your business look awfully good. But to achieve a top ranking on Google, for example, you must understand how to optimize your Web. [Read More]
FuelNet presents a case study on how one growing business improved its visibility on the search engines to boost the ROI of its Internet advertising. [Read More]
If you don’t know how to harness the power of social networking, you can be left out in the cold, says Steve Fretzin, founder and president of Sales Results Inc., a national sales training company [Read More]
Drama Queen Entertainment, an independent film company in New York, faced a challenge publicizing its feature film, Tricks. For starters, the audience for indie films is not large, and there’s no studio marketing machine behind [Read More]
